Experience
Freelance Marketing Consultant and Specialist
May 2023 – Current
Self Employed
Circus Sanctuary – Consult on and manage a social media campaign to boost engagement and promote classes.
Dr. Mark Pirtle – Provided B2B marketing consulting on strategy, targeting, and digital outreach.
Land and Co. – Improved website UX and SEO to increase search visibility and support growth.
Founder and Creator-Allison W Marketing
August 2025 – Current
Self Employed
Grow a personal brand sharing marketing education for small businesses, creating content that reached 1.2M+ impressions on LinkedIn.
Develop and publish content on social media strategy, branding, and digital growth to engage and educate entrepreneurs.
HMI and IPC Marketing Intern
May 2024 – Nov 2024
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Phoenix Contact
Analyzed and compiled complex data for research. Developed compelling visuals to communicate research insight. Collaborated with team to facilitate marketing plans.
Marketing Director
May 2023 – Nov 2023
Wildcat Bubble Tea
ROI of 416% for email marketing campaigns.
Increased overall social media engagement by 109%
Designed and implemented marketing strategies and conducted statistical. Analysis, which correlated with a 33% sales increase.
Resident Assistant
August 2022- December 2023
Southern Arkansas University
Built strong relationships with residents, fostering a sense of community, and supporting their academic and personal growth.
Received the Team Leader of the Year award, a recognition of outstanding leadership as voted by the residents I served.
Marketing Intern
June 2022- July 2022
Choctaw Nation
Built meaningful connections and deepened my understanding of my ancestral culture.
Shadowed teams at both the casino and the main headquarters, gaining hands-on experience collaborating and supporting the implementation of marketing campaigns.
Education
Certifications
Social Media Management -Hubspot
Foundations of Digital Marketing and Ecommerce- Google
Southern Arkansas University
August 2021-Dec 2024
Bachelors of Bussiness Administration
Media Marketing
Suma Cum Laude Graduate